Accepting gift cards can be an extremely beneficial strategy for businesses looking to expand their revenue streams and provide more flexible payment options for their valued customers. Once a business decides to activate gift card acceptance, an exciting new payment method is unlocked.
Customers can purchase gift cards directly from the property or receive them as gifts, then redeem their preset balance for products or services at the point of sale. The marina immediately receives revenue when gift cards are purchased, and then collects the balance when redeemed. Gift cards also allow for partial redemptions, with any remaining balance stored securely on the card or customer account. Creating ongoing revenue as customers return to redeem the rest of their balance.
Accepting gift card payments requires some initial setup for proper activation.
Note: To scan within Sharper the gift cards must be equipped with a UPC barcode.